Natasha Luthra

Jacobs
Director, Emerging Technologies

Natasha is the Director of Emerging Technologies at Jacobs. Currently, she runs an Emerging Ideas Innovation program which is focused on incubating transformational ideas, technologies, and tools in parallel to cultivating and validating emerging ideas based on client needs as well as the Jacobs strategic mission, to advance the practice through innovative processes.
She has spoken about technology, innovation and architecture at conferences like the Leadership Forum at Autodesk University, BILT NA, BILT Asia, BIMForum and the AIA National Convention. She has been featured in and written articles for the Architect Magazine, YAF Connection and AUGI World.
She was also the 2018 Chair for Technology in Architectural Practice, the AIA knowledge community focused on the intersection of technology and architecture. In this capacity, she hosted the 2018 Building Connections Congress in Washington DC, a conference that looked at the themes of the future of design in the age of AI and Machine Learning.
While she trained as an architect, she has found that her true impetus is to be the tip of the spear as it related to technology in design.